A - Creative Site for Creative Professionals in Advertising
www.iBankLive.com is the only Indian site meant for Creative Professionals in the Advertising industry.
It offers a wealth of information to TV Producers, Television Commercial Directors, Photographers,
Creative Directors, Art Directors, Copy Writers, Animators...
B - Among the world’s simplest and best websites for Advertising & Marketing Information
www.iBankLive.com is a website set up initially to revolutionise archival and delivery of Indias largest library of TV and Press Advertising information from TV Ad Indxs archives.
It currently houses over 500,000 Indian and International TVCs, Press Ads and News items and will soon also incorporate competitive information from the Outdoor, Radio and Internet media.
It incorporates a brilliant, simple search engine that enables clients to locate the precise information they require.
www.iBankLive.com has been established by TV Ad Indx, which pioneered the professional media-monitoring industry in 1993.
It provides services to over 70% of the marketing and advertising industry.
TV Ad Indxs associates and clients cover almost all single Indian Advertising Agencies
Television Commercial Production Houses and the top 100 Advertisers.
These include JWT, Lowe, Mudra, Equinox, HUL, Rediffusion, Red Ice, Britannia, McCann, Nirvana
White Light Moving Picture, Publicis Ambience, AdFilm Valas, Maruti, The Big Picture , Procter & Gamble, Genesis, TBWA, Kotak Mahindra, Denstu
Bates, Robert J, Vodaphone, ICICI, ITC, Bang Bang, Citibank, Keroscene, Reckitt Benckiser, Dabur, The Primary Colours,
Coca Cola, Code Red, FCB, IMRB, Clique, Nestle, Footcandles, Standard Chartered, Tellywise, Ogilvy, CavinKare,
PS Films, Parle Products, Ginger Water, Henkel, Rajiv Menon, Hewlett Packard, Whodunit, TNS ... among 800 others.
The promoters are professionals with advertising and financial careers
spanning 30 years in MNCs and have been intimately involved with several web-portals established in the 1990s.
www.iBankLive.coms superb archives and simple systems have enabled TV Ad Indx to
migrate its clients from a 15-year traditional brick-and-mortar business to the e-commerce site.
Currently, over 90% of TV Ad Indxs business is transacted through www.iBankLive.com.
There is no other website in the world that hosts the information that www.iBankLive.com offers:
1 - Vast Archives of unique Advertising & News
- Over 50,000 Indian TV commercials that spans 40 years of advertising
- Over 50,000 of the worlds classic, most creative and Award-Winning TV commercials
- Over 350,000 Indian Press Ads from the 1980s
- Over 150,000 Indian Marketing News items from the 1990s
All this information is digitised so visitors can play flash movies instantly and download
MPEG movies / JPEG images in a few seconds. These archives are an invaluable tool to Creative
professionals access the best creative material from across the globe
2 - Vast Proprietary Databases of Brands, Advertisers, Products
Over 15 years TV Ad Indx has carefully developed many other large databases which
have not been published till now. These offer unique information which are essential
to Creative Professionals. Some information is also useful to journalists, researchers,
educational institutions and members of the public who have an interest in creativity in
TV Production, Television Commercials, Photography and associated creative fields.
These databases will be published and continually developed.
3 - Vast Proprietary Databases of Brands, Advertisers, Products
- Over 6000 Products Categories indexed to Brands, Advertisers, Advertising and News
- Over 8,000 Brands indexed to Products Categories, Advertisers, Advertising and News
- Over 3,000 Advertisers indexed to Products Categories, Brands, Advertising and News
- Over 200 Advertising Agencies indexed to Advertisers Brands, Advertising and News
These databases have been indexed over 10 years and help locate information
accurately and quickly. Marketing and Advertising professionals can view “Snap-shots” of P
roducts, Brands, Advertisers and Advertising Agencies. They provide instant 360-degree
overviews and are a superb tool for marketing, planners, researchers and
advertising professionals.
Fastest Growing Website for the Marketing & Advertising Industry
www.iBankLive.coms ranking is rising and web-visitors are growing at 30% per month!
This is likely to accelerate as new, unique information is hosted each month.
The website has seen a surge in traffic and it is now attracting:
- Film-makers, Art-Directors, Copywriters, Designers... and a variety of people from
the “Creative” arena.
A - Home Page
Most web-visitors arrive at this Home Page and commence browsing the site from here.
This is the prime advertising opportunity for Advertisers to reach “General Visitors”
who include Brand & Marketing Managers, Advertising Managers, Creative Teams,
Media Planners & Buyers, Researchers, Journalists, Students etc
B - TV Production Section
This section is devoted to the TV Production industry and hosts a wealth of information
that is essential for every creative person in the moving image field, whether he/she is a
novice looking for a break or an experienced professional. Information hosted includes
technologies, skills, techniques, books, equipment, Award Shows, Educational Institutes,
TV Commercial Production Houses...
Advertisers on these pages can reach “TV Production” professionals
(Unique to www.iBankLive.com)
C - Photography Section
This section is focused at the Photography industry and hosts a wealth of information
that is essential for every creative person whether he/she is a novice looking for a break
or an experienced professional. Information hosted includes technologies, skills, techniques,
books, equipment, Award Shows, Educational Institutes, Indian and International Photographers...
(Unique to www.iBankLive.com)
D - Play Ads Section
- Hundreds of pages display vast databases of Ad Agencies, TV Production Houses, TV Directors,
Products, Brands, Advertisers, etc. Each of these pages displays TV Commercials (Flash Movies)
which can be played instantly. TV Commercials are the relevant to the pages they are displayed on.
Eg Food TVCs are displayed on the Pages that list all Food Brands or
Food Product Categories or Food Advertisers. Indian and International
TV Commercials are displayed. Ads chosen are examples of
best-in-the-category and change randomly each minute .
Advertisers on these pages can reach “Advertising & Creative” industry professionals
who are conducting research on Products, Brands, Ad Agencies, Production Houses
(Unique to www.iBankLive.com)
E - Weekly Developments in the Advertising industry:
- Lists of new TV commercials of the week
- Lists of new Press Ads of the week
- Lists of Advertising and Marketing News of the week
Advertisers on these pages can reach “Advertising & Marketing” industry professionals
(Unique to www.iBankLive.com)
F - Search Tool Query Results of Advertising Archives
A Google-type search tool allows visitors to query TV Ad Indxs vast archives
of TV Commercials, Press Ads and News items. Search Results display blazingly fast
with thumbnails of each ads/news item.
This is the prime advertising opportunity for Advertisers who wish to reach
“Creative Professionals” who are looking at competitive advertising as a tool for
in the creative development process.
(Unique to www.iBankLive.com)
www.iBankLive offers a completely flexible and customisable Ad Placement system.
Advertisers can choose to publish Web-Banners:
- At all or specific sections
- On a fixed or rotational pattern
- At a high or standard frequency
- For a long-term or short-term campaign
- In large, medium or small sizes
Each of these parameters has a bearing on Campaign Costs