Services - An Overview
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Overview
TV Ad Ind offers a variety of services that cater to different client requirements.

Some media monitoring services are relevant to Advertising Agencies and Advertisers. Others are cater more to Market Research firms, TV Production Houses, Educational Institutions among others.

TV Ad Indx offers Ad-Hoc, Subscription, Prepaid and Postpaid services:

- Ad-Hoc Services
- Daily Regular Updates
- Combo-Packages
- Comprehensive-Packages
- www.iBank.Live.com
- iBank Lite
- Daily Alerts
- Daily Media Updates
- Syndicated Services
- Collector’s Series
Ad-Hoc Services: [ Top ]

For “Ad-Hoc” or “Customised” requirements clients can search, review and download any material instantly through www.iBankLive.com archives of over 500,000 records.


This is the most convenient, efficient and cost-effective solution to acquire reference material required for Presentations, Brand Reviews, Strategy Meetings, Training, Research, Creative Reviews, Competitive Analysis etc

There are Post options availaible for this service....
more details Download PDF


Daily Regular Updates: [ Top ]

For “Regular Daily Monitoring” of competitive marketing activitiy across all media, clients subscribe to “Regular Updates” for a specific Industry or set of Product Groups/Product Categories/Brands/Advertisers.

Clients log into www.iBankLive.com to preview and download new competitive material at their convenience.



This is the most convenient, efficient and cost-effective system for Advertising and Marketing professionals to monitor the competition.

This is a Prepaid, Subscription service and material can also be delivered through automated Emails/Downloads or on CD/DVD...
more details Download PDF


Combo-Packages:[ Top ]

Under this service, clients have a package of both:
(a) Daily Regular Updates for a specific set of Product Categories
(b) Quota for Ad-Hoc requirements



Thus, clients can log into www.iBankLive.com and:
(a) Instantly Download material for the catgories under their Daily Updates subscription
(b) Search, Review and Instantly Download any material required


This is the most cost-effective method for Clients to (a) monitor competitive activity for key products and
(b) search and acquire information for their Ad-Hoc needs.

more details


Comprehensive-Packages: [ Top ]

Each year, TV Ad Indx monitors over 30,000 new TV Commercials, 120,000 Press Ads, 72,000 News items.

Under the Comprehensive Packages, clients pay a fixed fee to have unlimited access for a specific period to this new material and TV Ad Indx’s complete 40-year archives.

Clients can log into www.iBankLive.com and: (a) Search, Preview and Save unlimited lists(b) Instantly Download material as per terms of their package



The Comprehensive Package offers the most cost-effective method for Clients to (a) have unlimited access to the huge volume of new creative material and news monitored by TV Ad Indx (b) have unlimited access to TV Ad Indx’s complete 40-year archives (c) use the world-class features of www.iBankLive.com (d) save executive time(e) control costs (f) monitor use of information.


www.iBank.Live.com: [ Top ]

www.iBankLive.com archives TV Ad Indx’s entire database of over 500,000 Indian and International TVCs, Press Ads and News.

Clients can Search, Preview and Download material instantly.



In addition, www.iBankLive.com allows clients to:
- Create “SavedLists” for posterity
- Share “SavedLists” with colleagues
- Set up customised “Alerts
- Set up customised “Daily Regular Updates
- Set up “Prepaid Quotas” for Ad-Hoc orders

These and other features saves executive time.

         more details


iBank Lite: [ Top ]

iBank Lite is central library system which is installed at clients’ offices. It allows clients to archive, search, view and retrieve Ads and News. It is simple to install, simple to use and simple to maintain.



iBank Lite’s Information Management System offers significant efficiencies to clients and allows them to:

Maintain a single archive of all information provided by TV Ad Indx
Access this central archive from any computer on a LAN
Search, view and retrieve information instantly
Compile relevant sets of ad material instantly

more details


Daily Alerts: [ Top ]

The Alerts service allows a client to monitor daily all new campaigns that meet pre-defined criteria or combination of criteria including:
- Product groups
- Advertisers
- Brands
- Regions/States (N India or Uttar Pradesh or Agra)
- Keywords (eg: Launch, Promotion, Celebrity etc)
- Ad Agency
- Production House
- Channel / Publication
- Language... among many others



Clients log into www.iBankLive.com and can Preview their Alerts at their convenience.

This is the most effective method for advertising and marketing professionals to monitor competitive activity and maintain records for posterity.

more details


Daily Media Updates: [ Top ]

This subscription service allows a media professional to monitor daily all new campaigns telecast or published under pre-defined criteria:
- Media brands
- Regions/States (N India or Uttar Pradesh or Agra)



Clients log into www.iBankLive.com and can Preview newinformation at their convenience.

This is the most effective method for Media Professionals to monitor competitive activity and maintain records for posterity.





Syndicated Services: [ Top ]

Each month TV Ad Indx compiles the Indian Indx which incorporates the most outstanding TV Commercials produced by the biggest, best and talented TVC Production Houses in India

Similarly, it publishes the Satellite and the Creative Indx which provide an overview of the most significant TVCs broadcast around the globe.

These pre-paid subscription services which offer an unparalled system to keep abreast of the most relevant and creative Indian and International advertising across 20 Product Groups.

more details


Collector’s Series: [ Top ]

TV Ad Indx has compiled the very best TV Commercials that have stood the test of time in the Collector's Series. The TV commercials on these reels have won numerous awards, have been showcased at Cannes, One Show, D&AD, Clios... They represent the best of the very best. Each of the spots on these CDs serves as an outstanding example of great marketing, advertising strategies and tactics, backed by brilliant execution. These CDs can be used repeatedly for nurturing employees in the art of advertising. And they can be used in presentations to illustrate creation of unique advertising.

Every library, marketing and advertising professional, creative director, strategic planner... should have them.







To help us develop a customised information package to meet your requirements , do mail iBankLive@tvadindx.com, sales@tvadindx.com or call us at 011-26014000.


Rima Prakash
Vice-President
TV Ad Indx
................
www.iBankLive.com
Parvati Ray
Senior Manager
TV Ad Indx
................
www.iBankLive.com
To learn more about TV Ad
Indx's services click on the links below:
Overview

iBankLive.com

iBank Lite

Ad-Hoc Orders

Regular Updates

Combo Package

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TV Ad Indx click on the links below:



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